The New Build Bulletin is a monthly newsletter created in partnership with Phil Spencer’s Move iQ and property personal shopper Lexie Carducci. Each edition brings self-selected new-build buyers the events, launches, and incentives they’d otherwise miss. Show home open days, developer events, buyer promotions, and developments worth knowing about, all in one place. For developers, that means your news reaching a motivated, opted-in audience at exactly the right moment.
Why the New Build Bulletin
Every element of the Bulletin is designed with one purpose: putting the right developments in front of the right buyers at the right moment.
Every subscriber has specifically opted in to receive new build content from Move iQ. They came looking for new homes — which means your listing lands in a context where buyers are already engaged and receptive.
Each edition features a maximum of 9 paid listings. Your development gets its own dedicated section, its own images and its own call to action — not a row in a filtered search result that buyers scroll past.
The Bulletin is produced by Move iQ — founded by Phil Spencer — in partnership with Lexie Carducci, a new homes specialist and content creator with an established following of her own. Buyers engage because they trust the source.
We’re in the launch phase, building the subscriber list now. Founder rates reflect where we are today — and they’re locked in for the full term of your booking. The earlier you come on board, the better the rate you carry forward.
The audience
The New Build Bulletin subscriber list is built entirely from people who have told us, unprompted, that they want to hear about new build homes. No inferred interest. No lookalike modelling. Just buyers who chose to opt in.
That changes the nature of every listing. Your development isn’t interrupting someone’s browsing — it’s answering a question they’ve already asked.
56% of new build buyers in the UK are first-time buyers — a significant proportion of our opted-in audience.
Every subscriber chose to receive new build content from Move iQ — no passive recipients, no cold audiences.
Subscribers are at the point of searching — looking at options, comparing developments, planning next steps.
The list grows with every edition as Move iQ and Lexie promote sign-ups across a combined 450,000+ social following.
Open rate, click-through rate and listing-specific data shared with every Developer within 10 business days of each edition.
Listing packages
All listings run for one edition per calendar month. Prices shown are Founder rates — available to the first 10 developers who confirm a booking.
Up to 5 listings per edition
+ VAT per edition
One edition per calendar month
Up to 3 listings per edition
+ VAT per edition
One edition per calendar month
1 listing per edition only
+ VAT per edition
One edition per calendar month
1 exclusive annual position
+ VAT per edition (annual)
Featured in every edition for 12 months
How pricing works
We’re in the launch phase. Founder rates are the lowest we’ll ever offer — and they’re locked in for the duration of your confirmed booking. Rates move at published milestones with 30 days’ notice. No surprises.
| Package | Founder Now | Stage 2 — 500–1,000 | Stage 3 — 1,000–2,500 | Full rate — 2,500+ |
|---|---|---|---|---|
| Standard — up to 5/edition | £99 | £175 | £250 | £400 |
| Featured — up to 3/edition | £175 | £325 | £500 | £750 |
| Premium + Social — 1/edition only | £350 | £650 | £1,000 | £1,500 |
| Headline Sponsor — annual | £600/mo | £1,000/mo | £1,500/mo | £2,000/mo |
All fees are per edition and exclusive of VAT. One edition per calendar month. Confirmed bookings are protected at the booked rate for the full term. Rate changes apply at renewal only, with 30 days’ written notice.
How it works
Choose your package and confirm your edition dates. We’ll send written confirmation of your slot and copy deadline.
Submit your description, images and link at least 10 business days before your edition. We’ll take it from there.
The Bulletin goes out to the full subscriber list on the scheduled date, promoted across social channels on the same day.
Open rate, click-through and listing-specific clicks sent to you within 10 business days of each edition going out.
Founder slots are limited and going first-come, first-served. Drop us your details and we’ll come back within one business day to talk through which package suits your development best.
We’ll come back to you within one business day. You can also reach us at [email protected] or contact Lexie directly at [email protected]
